Lucid thinking, straightforward reporting, clear communication.
The mission of Lucidity Group is to deliver insightful market research that illuminates and directs decision making and planning for our clients. We do this by engaging deeply with the relevant audience to explore and measure consumer, customer or employee experiences, needs and expectations.
Our Services
We offer qualitative and quantitative market research, tailored to your business – from customer and employee insight to specialised industry research.
Qualitative Research
In-depth interviews, focus groups, and workshops.
Quantitative Research
Surveys tailored to your audience, online, mobile, or hard copy.
Specialty Areas
Customer experience, employee engagement, and more.
Research Services
End-to-end, from design through to recommendations.
Leveraging extensive experience and a commitment to quality to gain clarity for your business.
Our clients trust us to deliver superior service via an experienced team and a commitment to quality every step of the way.
Working with Us
Personalised Consultancy
Lucidity is a boutique Australian research consultancy offering highly personalised service to our clients.
Senior Researchers
Lucidity draws together a small team of senior researchers who oversee every project.
Extensive Experience
Our team leverages their extensive experience to ensure high quality research design and analysis.
Safe & Trusted Hands
We collaborate with a trusted team of professionals and service suppliers on a project basis.
“The briefing process with Lucidity Group was highly collaborative and well-structured, with strong thinking and value-add suggestions throughout the projects to ensure we achieved our desired objectives.”
Yvette Templar, Allied World Assurance